DISSERTATION - google scholar search on consumerism

http://onlinelibrary.wiley.com/doi/10.1111/1467-8608.00063/abstract

DISSERTATION - Consumerism - the typical wikisearch

http://en.wikipedia.org/wiki/Consumerism

Extract

Consumerism is a social and economic order that encourages the purchase of goods and services in ever-greater amounts. The term is often associated with criticisms of consumption starting with Thorstein Veblen. Veblen's subject of examination, the newly emergent middle class arising at the turn of the twentieth century, comes to full fruition by the end of the twentieth century through the process ofglobalization.^[1] In this sense, consumerism is usually considered a part of media culture.

Sometimes, the term "consumerism" is also used to refer to the consumerists movement, consumer protection or consumer activism, which seeks to protect and inform consumers by requiring such practices as honest packaging and advertising, product guarantees, and improved safety standards. In this sense it is a movement or a set of policies aimed at regulating the products, services, methods, and standards of manufacturers, sellers, and advertisers in the interests of the buyer.^[2]

In economics, consumerism refers to economic policies placing emphasis on consumption. In an abstract sense, it is the belief that the free choice of consumers should dictate the economic structure of a society (cf. Producerism, especially in the British sense of the term).^[3]

The term "consumerism" was first used in 1915 to refer to "advocacy of the rights and interests of consumers" (Oxford English Dictionary) but in this article the term "consumerism" refers to the sense first used in 1960, "emphasis on or preoccupation with the acquisition of consumer goods" (Oxford English Dictionary).

DISSERTATION - Reading list and their useful chapters

'NO LOGO' by Naomi Klien

Useful chapters//chapters of interest:-

- chapter three - Alt. Everything: the youth market and the marketing of cool p63-87
- chapter five - Patriarchy Gets Funky: the triumph of identity marketing p107-129
- chapter six - Brand Bombing: franchises in the age of the superbrand p129-143
- chapter nine - The Disregarded Factory: degraded production in the age of the superbrand p195-231
- chapter twelve - Culture Jamming: ads under attack p279-311
- chapter fifteen - The Brand Boomerang: the tactics of brand-based campaigns p345-365
- chapter sixteen - A Take of Three Logos: the swoosh, the shell and the arches p365-397
- conclusion - Consumerism Versus Citizenship: the fight for the global commons p439-447

'DESIGN FOR SOCIETY' by Nigel Whiteley

Useful chapters//chapters of interest:-

- chapter 1 - Consumer-led Design p7-47
- chapter 2 - Green Design p47-94
- chapter 3 - responsible design and ethical consuming

'DESIGN FOR SUSTAINABLE CHANGE' by Anne Chick & Paul Micklethwaite

Useful chapters//chapters of interest:-

- chapter 2 (2.1) - Societal challenges are design challenges
- chapter 4 (4.1 through to 4.4)
- chapter 5 (5.2 & 5.3)
- chapter 6 (6.1 & 6.3)

'GOOD: AN INTRODUCTION TO ETHICS IN GRAPHIC DESIGN' by Lucienne Roberts

Useful chapters//chapters of interest:-

- Section 2: approaching good
- Section 4: Being good - specifically look at 'Graphics design/public art: Sheila Levrant de Bretteville'

'VISUAL COMMUNICATION FROM THEORY TO PRACTICE' by Jonathan Baldwin & Lucienne Roberts

Useful chapters//chapters of interest:-

Culture section
- whats is culture? p74-82
- style and identity p88-98
Conflict Section
- the political designer p136-146

'THE FUNDAMENTALS OF BRANDING' by Melissa Davis

Useful chapters//chapters of interest:-

- chapter 2 - Deconstructing Brands
- chapter 3 - The Changing Brand Audience

'DESIGN FOR THE REAL WORLD - human ecology and social change' by Victor Papanek

Useful chapters//chapters of interest:-

Part One: how it is
- chapter 5 - Our Kleenex Culture: obsolescence and value p86-102
Part Two: how it could be
- chapter 10 - Environmental Design: pollution, crowding, ecology p248-285

'THE GREEN IMPERATIVE - ecology and ethics in design and architecture' by Victor Papanek

Useful chapters//chapters of interest-

- chapter 5 - the biotechnology of communities p105 (looks at the consumer)
- chapter 7 - Form Follows Fun p139
- chapter 8 - Is Convenience the Enemy? p159

'SUSTAINABLE' by Aaris Sherin

Useful chapters//chapters of interest:-

Part One
- chapter 1 - Overview of Sustainable Design p12-26
- chapter 2 - Sustainable Motivators p26-36

'BRANDS AND BRANDING' by Rita Clifton & John Simmons

Useful chapters//chapters of interest:-

Part 1
- chapter 2 - the financial value of brands p27
- chapter 3 - the social value of brands p47
Part 2
- chapter 5 - brand positioning and brand creation p79
- chapter 7 - visual and verbal identity p113
- chapter 9 - the public relations perspective on branding p143
Part 3
- chapter 12 - an alternative perspective on brands: markets and morals p185